MyTopSEO - What Not to Do in SEO

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Link building is a way of moving up the search engine results provided that it is properly done. Proper link building will increase the traffic to your site. If you are a beginner you might find it confusing at first and if you do it the wrong way, it can affect the rank of your site. This is why having a guide is vital.

Common mistakes when you are doing link building:

•Avoid excessive directory submissions because it does not anymore have the effect that it had previously. Choose the directories which are very relevant to your website and make sure that it is reviewed by humans. Submitting your site to a few directories that are highly relevant and have high qualities is better than submitting to a thousand directories that are not in any way related.

•Avoid the use of automated article submission software. There is a penalty for excessive duplicate copies of your article. Rather, submit your articles to sites that do not produce so many copies of your article. An example of which is EzineArticles.

• Anchor text spamming must not be done. Although anchor texts play an important role in SEO, using the same anchor text on all the backlinks that you make will be considered as spam. Change the words to make it sound similar.

• Do not buy links. This is prohibited by search engines. If ever you are going to buy links, make sure that there are no online tracks and be discreet in your transactions.

• Joining forums and adding your site to your signature has insignificant effects to your website.

• Do not dwell so much on page rank. The important thing is the quality and the relevance of your website in relation to its content.

• Link farms are discouraged. Link farms are group of websites that link to every other website in the group.

Mastering SEO will entail a lot of effort on your part. In the beginning, you will have many things to learn. But once you get the hang of it, everything else will be easy.